Online Training

Hello Fondues.

It has been years since I have been able to say this…but I am currently looking for a small handful of online clients.

I am probably busier than I ever have been, but truth be told, I really miss having one to one client relationships.

The strong desire to have goal minded clients was the reason I got qualified in the first place, and although I love writing online downloads and books that I know will get people into great shape, there is something really exciting about working alongside somebody, helping him or her achieve their own aesthetic goals.

So, as I say, I can only take on a very small number of online clients, and I will of course be charging for this service. 

Payments will be one off (consultations and Phase 1 Diet and Exercise Plans), and potentially continuous should you want to extended your time working with me.

If you are interested, please email .

Muscle building, fat burning, or overall health and fitness, I am looking for anyone who is serious about committing to a plan.

Taking enquiries for a short time only.


Let’s start from the beginning, shall we?


Cardio is essential for your overall health and fitness. Period.

I personally believe that 3x weekly cardio sessions should be a staple, regardless of your start point and / or end goal.

This can be achieved in many ways – manipulated in both time and form – to suit your own specific aesthetic and / or training goals.


It is fairly obvious – just get up, and get moving.

Start by planning 3x weekly cardio sessions of between 20-30 minutes a pop.

Go for a walk, swim, dance, take up a new sport or simply jump on any cardio machine you enjoy (treadmill / elliptical / stepper / stairmaster / rower etc.).

If you find that you enjoy cardio, each week, you can add another session, or a few minutes onto your time.

I advise a maximum of 6x weekly, 1hr cardio sessions.


Low Intensity Steady State – A walk or a gentle swim, for example – Typically up to 1hr max

Moderate Intensity Steady State – A jog or a fast paced incline walk, for example – Typically up to 1hr max

High Intensity Interval Training – 100% effort for up to 1 minute max, followed by recovery for up to 2 minutes max – Typically up to 30minutes max

Fartleck – Sporadic intervals of effort designed to mimic sporting activity – Typically up to 30minutes max


If you are trying to gain weight and / or muscle, cardio should obviously take a back to seat to both weight lifting and total rest days.

However, while it may take a back seatit should still take a seat.

The research for the best type of cardio in terms of muscle building is constantly being undermined, overruled and contradicted.

It was once thought that LISS was the best way to preserve muscle, it is now thought that HIIT (being essentially the same training zone as power) is the best way to go.

In my opinion, you should ideally be implementing a bit of both…

This is because while HIIT is great in terms of muscle maintenance and even building, too much of it will increase cortisol levels, stress the body and greatly hinder recovery, which is NOT what you want when trying to promote an anabolic (muscle building) state.

I recommend HIIT sessions directly off the back of ALREADY very physically stressful training sessions (high energy, compound lift days, such as legs for example).

Try 10 minutes of HIIT ( roughly 5 intervals) after leg days.

LISS can play a role on rest days, but in small amounts, such as a 20 minute walk or recovery swim.


Cardio should be seen as an added tool to your calorie deficit.

You should aim to start small, and increase ONLY if and when you plateau.

If you are trying to reserve muscle mass, I recommend starting on 10 minutes of HIIT (roughly 5 intervals) after leg days.

After other training sessions, try 20 minutes of LISS or MISS.

Cardio should start at x4 days TOTAL weekly.

If and when you plateau, you can +1 interval to your weekly HIIT, and +5 minutes to your weekly LISS or MISS.

HIIT should never exceed more than x30minutes total.

LISS or MISS should never exceed more than x1hr total.

You should not be doing cardio more than x6 days week TOTAL.


That Fine Line

Doing what I do, telling people how to change their bodies, is quite a morally conflicting job.

I am pro healthy, yes, but I am also pro HAPPY.

So it is very hard sometimes, when I know that spontaneous eating brings so much ease and joy, to tell somebody that they need to buckle down if they want to change their body. Obviously, if you want to reduce body fat, it is going to require some attention to diet and exercise.

I am also pro WOMEN, so it pains me when I share a client’s before and after, only to be told that she was beautiful before and shame on me for changing her.

Let me be very clear right now, I do not give two shits if you are in shape, out of shape, muscley, curvy, skinny, black, white or purple. I happen to work in health and fitness, so I happen to be called upon to help change bodies, be it internal, external, or both.

What I pride myself on doing is EDUCATING those who want to change their shape on how to do it PROPERLY, while effectively.

I have recently come under fire from somebody I very much respect, and this man has been brilliant enough to engage in a private debate with me.

I wanted to share with you all my last email to him, in the hopes that anybody who questions my moral compass, can perhaps begin to understand it better…

Thank you for your email.

I can ASSURE you that my goal is also to help and protect people as much as possible.

I too have conferred with therapists, dieticians, families and friends who have experience with eating disorders, in order to help many of my followers overcome anorexia nervosa, extreme low calorie intakes, binge eating, obesity and everything in between. I feel uncomfortable using this as a weapon in my defence, but the honest truth is that I receive emails and messages of thanks all the time from women of all ages regarding this particular subject matter.

I think what you are judging me on is a short turn around body transformation book aimed at women who want to feel happy and comfortable in their own skin for a wedding, a honeymoon or an important event.

I gather from your email that you don’t accept that this should be the way it is for women, but unfortunately, it is.

So, with that in mind, my goal is then to help women achieve their health, fitness, strength and aesthetic goals WITHOUT starving themselves, overtraining, or hating their bodies in the process.

Instead, they EAT, they MOVE, they think about overlooked but paramount factors such as water, rest and sleep, and they learn to marvel at the strength and science of the human body.

And I honestly feel, although I can see from your email that you would strongly disagree with this, that I am doing a good job.

Before I was qualified and educated on the body, I would panic before a holiday or a big event, and spend weeks on the Atkins diet, under-eating, going for long runs pounding pavement (eventually giving myself such bad shin splints that I still can’t run outdoors) and feeling lost and frustrated at every turn. I was working hard to make changes, so why wasn’t my body responding?

Now that I am educated, what I try to do is explain exactly WHAT resistance training, cardio, protein, fats, carbs, micronutrients, calories, water, rest, sleep, supplementation, hormones and gut health do to the body, so that people have the tools to start treating their bodies incredibly well and getting the results they want simultaneously, instead of trading in health for aesthetics.

Your view of a calorie deficit is that it is dangerous, but it has to be extreme and constant for any harm to be done.
Eating 1500calories a day for a woman is not extreme, nor is it dangerous or damaging.
However, if a woman wants to up her training, I always point out that first and foremost, she needs to up her calories.
At the moment I am power lifting, and eating over 2200 calories daily.
I have been documenting this and explaining it en route, exactly as I do when in a fat loss phase.

You mention metabolic damage (again, I applaud your brilliant references), but again, a diet is to be severely low calorie and long term for this to occur.
Also, are you aware that metabolic damage is never permanent, metabolic adaptation is a much more appropriate phrase, in that the metabolism has adapted to low calories and has come to a screeching halt to prevent further loss of body fat.
It can be fixed in a matter of months, with a gradual calorie increase and focus on the individual.
I know this because not only have I achieved it, I have helped clients achieve it also.

When I talk about harnessing feelings of hunger, I talk about it in the context of the body’s response to being in a fat loss phase.
When you are losing body fat, even if you have an unhealthy amount to lose, your body will fight you to keep it, hence the increase in hunger.
The fact of the matter is, if you are trying to go from 30% body fat down to 20% body fat, you are going to need to implement a calorie deficit, and when it starts to take effect, your brain is going to start to tell you that you’re hungry.
But that doesn’t mean that you have to eat, I strongly disagree with you on this point, what it means is that your brain is telling you to eat because it doesn’t want to lose body fat.
The fact of the matter is we are simply not meant to have a very high body fat, but we do because of our environment now.
Have you ever read a book called The Hungry Brain? If not, I think you would find it fascinating.

What I will say for you is this; it is a GREAT comfort to have a MAN looking out for women. Especially a man with such an excellent platform. I am extremely impressed by you.

Thank you for your email,

Chloe Madeley

Long Term Goals

Hello Fondues!

A lot of you are currently on my 4 Week Body Blitz, so have a short term goal to work towards.

As I have said many times, both on my social media and on this blog, pushing yourself to achieve a short term goal is not a bad thing. There is something to be said for the mental focus and physical push that comes with it, and the results of both will benefit you in the long run.

However, there does come a point when you need to start thinking about how to slowly reverse out of a short term goal, and find your long term balance in the process.

Whether this goes from implementing a weekly carb cycle to implementing daily carbs, or from intensive training sessions into more enjoyable workouts, or finding a way to include days off diet and training into your week, ‘balance’ looks different for everyone.

My suggestion is that no matter what plan you are on, start to reverse out of it until you find your happy spot.

For me personally, this usually includes pre and post workout carbohydrates daily, so my training is both enjoyable and beneficial, the rest of the time focusing on fats instead so my hormones are happy.

It includes 6 days of intensive training a week, with one full day off to rest and eat intuitively.

It includes being OK with not being lean, and embracing my body in a more natural and happy state.

Whatever your ‘balance’ looks like, remember that health and fitness includes mental, physical and emotional well being. As long as you can tick those 3 boxes, you are doing it right.

A Helping Hand

Good evening Fondues!

I’ve been meaning to write this post for a while now, but I’ve been so consumed with The Blitz that posts like this have been put on the back burner!

Now I’m coming out of The Blitz, I have more time to write more general content, which I think will really help both my ‘lifestyle’ and ‘goal’ minded followers.

I am a big believer in real, life, FOOD. This means that I like to make sure animal proteins, fruits, vegetables, grains and natural fats make up the vast majority of my diet.

Processed foods DO play a role in my diet, yes, but in very small quantities.

Supplements DO play a role in my diet, yes, but only to SUPPLEMENT it. I use protein powders, multivitamins, omega oils, greens supps and probiotics daily, but by no means do I depend on them to keep me healthy.

“Diet” foods – usually low calorie,  macro friendly foods – can play a role in your diet in the same way supplements can. Make sure you are eating enough of the good stuff first, and then use some of the fun stuff to make life a little easier, and a little more enjoyable.

I’m over 5 years into this now, and I am still finding clean, healthy, dietary saviours frequently.

Here is a list of staples in my kitchen, that you may find very helpful…

  • Lo – Dough (ideal for low carb, high fibre diets)

Lo-Dough is my newest dietary discovery, and I could not be more relieved by its invention! For years I have been waiting for something like this, and I have been eating a piece of Lo-Dough every day for the last week. Think of a thick, bread like wrap, that has 39calories, 0g fat, 2g carbs, 2g protein and 9g fibre. It’s made of various natural fibres and it is the PERFECT substitute for a wrap, a pizza base or a flat bread. Order Lo-Dough here:

  • Eat Lean Protein Cheese (ideal for low fat, low carb, high protein diets)

A cheese you can eat with every meal, guilt free, and high protein. That to me is idillic. Eat Lean cheese has 169calories, 3g fat, 0g carbs and 37g protein per 100g. This is the cheese to have on the Lo-Dough pizza base, which is probably why I am seeing the launch of their new ‘Pizza Kit’ all over social media at the moment. You can find Eat Lean Cheese in most supermarkets, on MyProtein, or here:


  • Heck Chicken Chipolatas (ideal for low fat, low carb, high protein diets)

Most of you who have The 4 Week Body Blitz will know these are the chicken sausages I recommend. With 99calories, 1g fat, 1g carb and 19g protein per 2 sausages, you are ticking the sausage craving AND dietary discipline boxes. This product is great, I cannot recommend them enough. You can find Heck in most supermarkets, or here:

  • Sweet Freedom Choc Shot (ideal for low fat, low carb diets)

I am a chocolate addict. No joke. No hyperbole. I genuinely have a problem with chocolate. Always have, always will. There isn’t one person in my life who from the age of 2 hasn’t told me that I make them feel sick to their stomach when I have unlimited access to chocolate. So you can imagine how hard I find cutting it out for days, weeks, sometimes months on end. Sweet Freedom Choc Shot has been my saviour on Greek yoghurts, protein pancakes, protein mug cakes, and teaspoons for many moons now. An all clean product with 13calories, 0g fat and 2g carbs per serving, you are in diet heaven. You can find it in most supermarkets, or here:

  • MYPROTEIN My Bar Zero Bars (ideal for low fat, low carb, high protein, high fibre diets)

Protein bars can be tricky when it comes to macros. Just because something is high protein, does NOT mean it can fit any which way into your diet. Myprotein My Bar Zero Bars save my chocolate craving and usually play a once daily role in my diet. With 198calories, 6g fat, 2g carbs, 20g protein and 26g fibre per bar, these are the dietary Mecca of protein bars. Find them here: